Are you ready to take your digital marketing career to the next level? At Digital Marketing AOK (DMAOK), we’re on the lookout for a talented and driven PPC Team Leader to join our dynamic team. In this blog post, we’ll explore what it takes to excel in this role and why DMAOK could be the perfect place for you to grow and thrive.
The Role of a PPC Team Leader
As a PPC Team Leader at DMAOK, you’ll play a pivotal role in shaping our clients’ digital advertising strategies. You’ll lead a team of PPC specialists, guiding them to deliver exceptional results for our diverse range of clients across industries such as tourism & hospitality, the NFP sector, Allied Health, Trades, and Professional Services.
Key Responsibilities
Your day-to-day responsibilities will involve:
- Leading and mentoring the PPC Team to deliver exceptional results
- Developing PPC Campaign Strategies by crafting and executing innovative PPC strategies that align with client business goals.
- Campaign Management including setting up, managing, and optimising Google Ads and social media advertising campaigns to maximise ROI.
- Ad Creation and writing persuasive ad copy and designing eye-catching creatives for PPC campaigns.
- Analytics and Reporting for robust tracking and reporting are in place to measure campaign performance and ROI.
- Client Collaboration with regular meetings with clients to review performance and provide recommendations based on data insights to strategise future campaigns.
- Continuous Optimization to adapt strategies based on performance data and industry trends.
- Managing Team workflow and schedules to meet deadlines and client expectations.
- Trend Awareness and up-to-date knowledge of the latest trends and best practices in PPC and digital advertising.
Why Join DMAOK?
- Award-Winning Agency: DMAOK is a recognized leader in digital marketing, with a track record of delivering exceptional results for our clients.
- Innovative Culture: We foster a culture of innovation and collaboration, where your ideas are valued, and creativity is encouraged.
- Career Growth: At DMAOK, you’ll have access to ongoing training and development opportunities to enhance your skills and advance your career.
- Client Diversity: With clients across various industries, you’ll gain valuable experience working on diverse campaigns and projects.
- Work-Life Balance: We believe in a healthy work-life balance, offering flexible work arrangements to suit your lifestyle.
Requirements
To excel as a PPC Team Leader at DMAOK, you’ll need:
- Experience of a minimum 2 years in PPC campaign management.
- Previous experience leading a team desirable
- Current certifications in Google Ads, GA4 and Meta
- Skills and proficiency in Google Ads, Google Tag Manager and familiarity with Facebook, Instagram, LinkedIn, TikTok, Spotify, Apple & Microsoft advertising platforms.
- Strong copywriting skills with attention to detail
- Experience with Google Analytics (GA4) and other platform tools including SEMRush, Swydo, Monday.com or similar and Google Workspace
- Graphic design skills or proficiency in tools such as Canva or Adobe Suite.
- Basic video editing skills are a plus.
- Education level of tertiary qualification in Marketing, Communications, or a related field
- Results-driven and solutions-focused natural leader who enjoys mentoring and developing team members to their full potential
- Adaptable and enjoys a fast-paced environment with the capability of managing both the team and multiple client accounts.
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