Meredith Waterhouse.

Harnessing AI for Social Media Marketing: Tools and Strategies for 2024

In 2024, harnessing AI for social media marketing is not just a trend; it’s a revolutionary approach that is transforming how businesses engage with their ...
image of someone trying to break into a door

Is 2FA your friend or foe?

A couple of weeks ago, my phone decided it didn’t like my trip into some deep hot springs; and although I was determined to get ...

Not all media is equal: Paid Media vs Owned Media

Not all media is equal: Paid Media vs Owned Media What’s the difference? When we refer to media in our marketing – what is it ...
Mapping social media marketing strategies

Seriously Mapping out your Marketing for 2022

Open for business If you are like most and have returned, if not to the physical office, but your desk and workspace at the least, ...

Time to get your tourism campaign up and running

South Australian Tourism and hospitality operators rejoice! It’s obvious consumer confidence is on the rise with the ease of recent restrictions and a large number ...