Facebook Advertising
Training.
Facebook Advertising Training – The Basics
This Facebook Advertising Training Course will provide a solid background in advertising for business perfect for those committed to advertising on social media.
Did you know…
6 in every 10 Australians is on Facebook, and the average punter is spending more than 10 hours per week checking their newsfeed (Sensis Social Media Report 2018) … is your business where they’re looking?
If not, your business or brand should look into a strategy to make the most on this hugely popular platform! And we don’t just mean clicking “BOOST” on a few posts either.
Let Adelaide’s Facebook advertising specialists show you how we’ve helped businesses achieve amazing results using the Facebook Advertising tool.
This Facebook Advertising Training will cover:
- Devising an advertising plan for your business, including budgets
- Selecting the right campaign objectives
- How to build an audience in Facebook based on your ideal customers
- The power of creating custom and lookalike audiences from your existing client databases
- Selecting the right placements for your ad
- The importance of messaging, good imagery, and selecting the right call to action
- Remarketing and how it can achieve great success when implemented properly
- CTR, CPC, CPM, Frequency, Reach, Relevance Score – how to decipher the reporting features
- The numbers – what figures are actually worth looking at and some benchmarks to work towards
Who Should Attend:
Business Owners, Marketing Managers or Assistants, or anyone who is a Facebook Page Admin.
Prior Knowledge:
No prior knowledge assumed.
What to Bring:
A fully charged, wifi-enabled laptop with access to your business Facebook Page and Facebook Ads Manager.
Please note that this social media training course does not have any scheduled dates for 2021. If you would like to book this topic as a 1:1 coaching session, or as a group training workshop in your workplace – please Contact Us today!