LinkedIn: Maximising your profile and social selling


LinkedIn For Business:

Now that LinkedIn has reached the age of 21, things are really levelling up and it has become a vital element of businesses marketing mix

About this event

LinkedIn has seen a 55% Increase in conversations amongst connections so, if your profile hasn’t been optimised to talk to your ideal clients, then you are missing out on some serious opportunities.

In this session, Simone Douglas Author of Seriously Social and CEO of Digital Marketing AOK, will take you through the massive changes made to profiles in 2021 and how to take advantage of them to position yourself in the right way.

We will cover how to write and optimise your profile for inbound sales enquiries and expanding your networks

And all the 2021 updates including:

  • Help your ideal clients get to know you better with LinkedIn’s new feature: Cover Story.
  • Build your credibility and establish your authority using LinkedIn’s new Creator Mode.
  • Setting up and optimising your LinkedIn Service page – is incredibly powerful for LinkedIn members who offer a service.
  • Connection Request Limits
  • Gender Pronouns
  • LinkedIn Newsletters
  • Video Meetings on LinkedIn
  • Editing and Deleting Messages
  • Changes to posting on LinkedIn
  • Timing of posts and the importance of it in relation to newsfeed


Cost: A$147

We will also run through how to create a strategic plan for your LinkedIn Networking that successfully expands your networks.


All of Digital Marketing AOK training and events tickets are available at a discounted rate for Members of our key industry partners including TiCSA, AHASA, MBASA, BNISA, CCFSA, Business SA and Propel SA.

Contact your industry association for a discount code prior to booking.


Do not enter if you are unwell, symptomatic for COVID19, have tested positive for COVID19 or have been exposed to someone who has tested positive for COVID19.

Please adhere to the social distancing and physical contact restrictions. Masks will be required when not seated.

You must follow any directions from the Venue regarding attendance at the venue.

Please provide your name, surname and mobile number (for us if contact tracing is required) or scan in with QR Code

You must adhere to all Government regulations applicable in your State or Territory.

Compliance with these conditions is mandatory. If you attend, you are taken to agree to comply and that you attend at your own risk. If you do not agree to these conditions, you should not attend.

The venue has implemented measures to reduce the spread of COVID19. However such measures are not a guarantee that an attendee won’t contract COVID19 from those in attendance.


Date and time

Fri, February 11, 2022

10:00 AM – 12:00 PM ACDT

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The Duke of Brunswick

207 Gilbert Street

Adelaide, SA 5000

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LinkedIn: Maximising your profile and social selling


Who Should Attend:

Business Owners, Marketing Managers and their Team

Prior Knowledge:

No prior knowledge assumed.

What to Bring:

A fully charged, wifi-enabled laptop with access to your social platforms.


Please note: If you would like to book this topic as a 1:1 coaching session, or as a group training workshop in your workplace – please Contact Us today!

Other Digital Marketing Courses

Social Media Training Collection

Delivered by Digital Marketing AOK CEO Simone Douglas, these social media and digital marketing training courses are designed for hands on practical experience within the the platforms, as well as the theory behind the their business applications to assist your online presence. Check out our collection of courses on Eventbrite.


See what our social media training clients say

At Digital Marketing AOK, we are proud to have worked with businesses, government departments and professional individuals to help them discover the power of using digital marketing including social media and Google Ads, as positive tools to drive business, and effect change. Don’t take our word for it, click below to read more.


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