Email Marketing Masterclass
Training.
Email Marketing Masterclass
Ever wondered how you can leverage email marketing to capture leads for your business and nurture existing customers?
Building a database of people to market to is a huge asset to any organisation, but these things can take time to grow.
This Email Marketing training will cover:
- Top tips for building and growing a list
- Piggy-back strategies for list growth
- Why list segmentation and personalisation is crucial
- Subject lines – how to test them, and how they can make or break your campaigns
- Brand voice and why you can’t ignore it
- Copywriting tips for emails
- Power words and why they matter
- How statistics can improve your open rates
- The importance of working with your bounce-backs
- Leveraging your own data
- Email delivery timing
- Different types of emails to get your list engaged
- The fundamentals of the Spam Act
Who Should Attend:
Business Owners, Marketing Managers or Assistants, or anyone wanting to learn more about creating and converting more customers through email marketing.
Prior Knowledge:
No prior knowledge assumed.
What to Bring:
A fully charged, wifi-enabled laptop with access to your email marketing software (if you have one).
Please note that this social media training course does not have any scheduled dates for 2021. If you would like to book this topic as a 1:1 coaching session, or as a group training workshop in your workplace – please Contact Us today!