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A silhouette of a person stands on a digital platform, representing consumer sentiment analysis. Floating graphics of emotional expressions, data charts, and a brain highlight the connection between AI-driven insights and marketing success. Another silhouette, surrounded by dynamic emotional symbols, illustrates how businesses can tap into audience emotions for engagement and growth.

The Emotional Algorithm: How Consumer Sentiment Shapes Your Marketing Success

If you were standing in a room full of your ideal customers right now and you looked around the room, you’d see smiles, frowns, raised ...

How We Cleaned Up with Better Engagement

Turning Trash into Treasure: Unlocking Revenue Growth with Data Insights   How would it feel to see a 72.1% boost in revenue? Pretty amazing, right? ...

Perfect Teeth Aren’t the Only Thing That Makes an Orthodontist Smile!

Does it feel like your ads aren’t connecting with the people you’re trying to reach? It’s not just about clicks—it’s about creating meaningful engagement that ...

The Power of Digital Marketing: Transforming Non-Profit Outcomes

Not-for-Profit doesn’t mean ‘For Loss’. So why settle for digital campaigns that aren’t delivering great results? Making an impact isn’t easy, but with the right ...
A futuristic digital figure stands against a glowing blue background with interconnected data lines, symbolising AI-powered intelligence and innovation.

To Embrace Intelligence or Stay in the Dark? The AI Question

Let’s face it, no one likes to be uncomfortable. But sometimes we need to feel a bit of discomfort in order to grow. Currently, for ...
Illustration of a human head outline filled with colourful interlocking blocks, symbolising cognitive concepts or hesitation, alongside the Digital Marketing AOK logo and the blog post title: "Progress-Blocking Words in Business Have Changed: What's Holding People Back Now?"

The Most Progress-Blocking Words in Business Have Changed: What’s Holding People Back Now?

As a business leader, you understand that the phrase ‘But we’ve always done it this way’ symbolises a mindset that clings to familiarity, even when ...
Illustration of a human brain merging with digital pixels, symbolizing the integration of Artificial Intelligence (AI) in business innovation.

David Meets Goliath: How SMEs Are Using AI to Outsmart the Business Giants

There are people who believe that size determines success. But, in the business world at least, small is proving to be extremely desirable, as SMEs ...

Shop Talk: How We Cashed In on Smarter Clicks!

At DMAOK, we take pride in helping our clients achieve exceptional results. This case study highlights how we leveraged data-driven insights to deliver a 62.8% ...

SAVVY2024 Your Guide to AI and Organic Social Media

Building Your Brand Through Organic Content In an increasingly competitive digital landscape, building a standout brand through organic content is more important than ever in ...
AI Frameworks AI Prompts

The Only AI Prompt Framework You Need: Turning Your AI Assistant into Your Top Consultant

The Only AI Prompt Framework You Need: Turning Your AI Assistant into Your Top Consultant Let’s face it—AI can feel a bit intimidating. You open ...